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HomeServicesMeta Ads — Facebook & Instagram
Meta Ads — Facebook & Instagram

Reach your ideal customers
on Facebook & Instagram.

Meta platforms have 3+ billion monthly users and the most precise audience targeting available anywhere. We build campaigns that put your business in front of your ideal local customers — before they even start searching.

Management from $199/moAd creative includedFacebook & InstagramRetargeting & lookalike audiences

Meta Ads Performance

Audience Reach
3B+
Avg. Cost Per Lead
$12–28
Retargeting CVR
+3x
Creative Formats
6 types
What's Included

End-to-end Meta Ads management,
including the creative

Unlike most agencies, we include ad creative production in our management fee. You don't need a separate designer — we handle copy, imagery direction, and ad formats.

🎯

Audience Research & Targeting

We build hyper-targeted audience sets based on location, demographics, interests, behaviours, and life events — ensuring your ads reach people who match your ideal customer profile.

🎨

Ad Creative Strategy

We produce compelling ad copy and creative direction for your image and video ads — tested across multiple formats (single image, carousel, video) to find what converts best.

🔄

Retargeting Campaigns

We set up Meta Pixel and retarget visitors who came to your website but didn't convert — keeping your business top-of-mind until they're ready to act.

👥

Lookalike Audiences

Using your existing customer list or website visitors, we build lookalike audiences that find new people who share characteristics with your best customers.

📋

Lead Form Optimisation

We build and optimise Meta Lead Forms — native forms that capture contact details without requiring users to leave the app — perfect for local service businesses.

📊

Monthly Reporting

Clear reports covering reach, impressions, click-through rates, cost-per-lead, and return on ad spend — with plain-English explanations every month.

Why Meta Ads Work for Local Business

Reach buyers before they
even search Google.

📍

Hyper-Local Targeting

Target by zip code, city radius, or custom map area. Show ads only to people within 5 miles of your business.

🎯

Intent Signals

Target people based on life events — new homeowners, recently engaged, new parents — who are most likely to need your service right now.

💰

Lower CPL Than Google

For awareness and retargeting, Meta typically delivers cost-per-lead 30–60% lower than Google Search Ads for many local industries.

🔁

Always-On Remarketing

Stay in front of your website visitors automatically — so when they're ready to decide, your business is what they remember.

Meta Ads Pricing

Flat-fee management.
Creative included.

Month-to-month where applicable. Cancel anytime. No hidden fees.

Basic Meta Ads

Ad budget under $500/mo

$199
per month management fee
  • Facebook & Instagram setup
  • Audience targeting
  • Ad creative direction
  • Lead form setup
  • Meta Pixel installation
  • Monthly report
Get Started
Most Popular

Advanced Meta Ads

Ad budget over $500/mo

$349
per month management fee
  • Everything in Basic
  • Retargeting campaigns
  • Lookalike audience building
  • A/B creative testing
  • Conversion API setup
  • Bi-weekly optimisation
Get Started
Client Results

Real businesses.
Real results.

★★★★★

"Our med spa went from zero social media presence to 40+ new bookings a month from Facebook and Instagram ads within 90 days. The targeting is incredibly precise."

Lisa H.
Med Spa Owner · Los Angeles, CA
★★★★★

"dmoons set up retargeting for our real estate listings and our contact rate from site visitors went from 2% to 11%. That's a massive difference on high-value transactions."

David P.
Real Estate Agent · Austin, TX
★★★★★

"We tried Facebook ads ourselves and burned through $800 with nothing to show. dmoons restructured everything and we're now getting dental appointment bookings at $18 each."

Dr. Kim T.
Dentist · Nashville, TN
Common Questions

Questions, straight answers.

We provide art direction and copy for your ads. For image ads we use stock assets or your brand assets. For video ads, our AI video service can create professional promo videos starting at $199.
We recommend a minimum of $300–500/mo in ad spend to get statistically meaningful data. Below that, it's hard to optimise effectively. We'll give you a specific recommendation based on your industry.
Google Ads captures demand (people actively searching for your service). Meta Ads creates demand (reaching people who match your customer profile before they search). Both work best together.
Meta campaigns typically need 2–4 weeks of data before the algorithm optimises effectively. Most clients see improving cost-per-lead through weeks 3–8 as we refine audiences and creative.
Yes — you own the Meta Business Manager account. We manage it as an authorised partner. All data, pixels, and audiences stay with you if you ever leave.
Free Meta Ads Consultation

Let's find your ideal customers
on Facebook & Instagram

Tell us about your business and target customer. We'll map out an audience strategy and recommend a budget — free, no commitment.

🎯

Audience Strategy

We'll identify the best audience segments for your business on Facebook and Instagram.

💰

Budget Recommendation

We'll recommend the minimum effective monthly ad spend for your industry.

🎨

Creative Direction

We'll suggest the best ad formats and creative approach for your specific business.

Get Started Today

We reply within 30 minutes · (707) 970-0230

⚡ 30-min response · 📞 (707) 970-0230

Let's Work Together

Your customers spend hours
on Facebook. Are you showing up?

Meta Ads management from $199/mo. Creative included. No % of ad spend.

No contracts · Reply in 30 mins · Since 2007 · 1000+ clients

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